Leveraging technology to create durable, reliable, and sustainable innovations

Leveraging technology to create durable, reliable, and sustainable innovations

ore than 10 years ago, ASUS introduced a carbon-neutral laptop, followed by the innovative ASUS Bamboo-series laptops, and most recently, a carbon-neutral business laptop in 2022. ASUS continues to innovate and recently showcased its sustainable actions to bring exciting innovations for a more sustainable and joyful smart life for all.

This year, over 90% of ASUS consumer laptops will meet the EPEAT and ENERGY STAR 8.0 standards. ASUS focuses on product quality, functionality, durability, and upgradability to ensure longer product life cycles. Sustainability is built into the design process, with the use of sustainable materials in manufacturing and packaging. Since 2017, ASUS has utilized 1,500 tons of post-consumer recycled plastic (PCR) and 20,000 tons of recycled paper in 2022. Additionally, ASUS has recycled over 40,000 tons of electronic waste (e-waste) in recent years.

ASUS is committed to creating more eco-friendly products to reduce waste and extend laptop lifespans, while also providing users with exceptional technological innovations. LEON YU, Regional Director of ASUS India & South Asia, System Business Group, stated that their ultimate goal is to establish a sustainable business environment with net-zero emissions, promote a circular economy, and cultivate a responsible supply chain that benefits everyone.